Fantastic Adventures was an American pulp fantasy and science fiction magazine, edited by Ray Palmer and published from 1939 to 1953 by Ziff-Davis. It was almost cancelled at the end of 1940, but the October 1940 issue had unexpectedly good sales, helped by a strong cover (pictured) by J. Allen St. John for Robert Moore Williams' Jongor of Lost Land. Fantastic Adventures soon developed a reputation for light-hearted and whimsical stories. The cover art usually focused on melodramatic action scenes; H.W. McCauley's covers, featuring glamorous, alluring women, were among the most popular. In 1949 Palmer was replaced by Howard Browne, who was knowledgeable and enthusiastic about fantasy fiction. Browne briefly managed to improve the quality of the fiction in Fantastic Adventures, and the period around 1951 has been described as the magazine's heyday. Browne lost interest when his plan to take Amazing Stories more upmarket collapsed, however, and the magazine fell back into predictability. In 1952, Ziff-Davis launched another fantasy magazine, titled Fantastic, in a digest format; it was successful, and in March 1953 they ended Fantastic Adventures in favor of Fantastic. (Full article...)
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